We Help Successful Women Set Up Investment Plans That Produce All The Income They Need to Live Their Best Life, For Life.

susan lassiter-lyons

I’m Rooting for You.

Hey, I’m Susan Lassiter-Lyons a financial coach who, according to my mom, hated math until dollar signs began appearing in front of the numbers. ($he get$ me.)

I’ve been helping people invest and make money since 1999 when we were hoarding cash and water to prepare for the Y2K post-apocalypse.

Luckily, that didn’t happen because I’ve helped a LOT of people over the years.

Like the dudes (and Peggy) who invested in my private equity fund and made $1,104,234.53 in profit – which the calculator says is a 12.9% return. 

And the real estate dudes (and April) who used what I teach in my book, Getting the Money, to get half a billion in said money since 2004.

When I hit my 50’s I retired my own self from the business of making dudes rich and founded My Money My Freedom to help more Peggys and Aprils set themselves up for retirement. Since, shockingly, everyone’s behind and no one knows exactly how to do it.

I have a degree in Business Administration and a fancy certificate in Financial Markets from Yale University that activates my superpower when randos at dinner parties exclaim “in THIS market?!”

I live in southern Arizona in a gorgeous valley near the Gila River in the Sonoran Desert with my love and the bosses of us, our dogs, Harper and Hank. 

In addition to working my money magic, I love playing tennis, hanging out at the pool, and looking for the perfect opportunity to drop a “that’s what she said” joke.

Latest from the Blog

Every week or so the team publishes a new article about making, growing, investing, and managing money. Here are a few of the latest:

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